Google Play Releases Social Impact Apps Study and Best Practices

As mobile platforms with global scale and billions of users, Google Play and Android facilitate innumerable connections between people, developers, and nonprofits that create social impact around the world. Today, Google Play is sharing with us new insights into the social impact needs and interests of smartphone users, outlining best practices aimed at helping developers build better social impact apps…

Continue Reading
Digital Marketing

Four Digital Marketing Trends To Pump Up Your Business In 2018

The leading companies in every industry and small businesses have something in common. They all need a specially crafted marketing plan to answer their specific needs which would subsequently bring more customers, more revenue, and more success. In order to reach this goal, that shares both the management and the employees, a company must strive for a grand marketing plan.…

Continue Reading

Ads Coming to Facebook Stories

Here come the ads within Facebook Stories. With 150 daily users, Facebook has made the decision to begin testing ads within Stories, and while they aren't clickable now, they will be soon.  With Stories about to surpass News Feed postings, this move comes just in time for Facebook to take more advertising money away from Snapchat. Users in the US, Mexico and Brazil…

Continue Reading

Social Media: 3 Ways to Embrace Hashtags

Using hashtags in social media was introduced by Twitter in 2007. They were intended to be used as a way of connecting information, and they were embraced within Twitter. Then slowly but surely, people started using hashtags across other forms of media including Facebook, Pinterest, Instagram, and in articles. Now hashtags are readily used on television, in magazine ads, and…

Continue Reading