Ads Coming to Facebook Stories

Here come the ads within Facebook Stories. With 150 daily users, Facebook has made the decision to begin testing ads within Stories, and while they aren't clickable now, they will be soon.  With Stories about to surpass News Feed postings, this move comes just in time for Facebook to take more advertising money away from Snapchat. Users in the US, Mexico and Brazil…

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Social Media: 3 Ways to Embrace Hashtags

Using hashtags in social media was introduced by Twitter in 2007. They were intended to be used as a way of connecting information, and they were embraced within Twitter. Then slowly but surely, people started using hashtags across other forms of media including Facebook, Pinterest, Instagram, and in articles. Now hashtags are readily used on television, in magazine ads, and…

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How to Make Your LinkedIn Company Page a Magnet—Not a Repellent—for Marketing Talent

3dman_eu / Pixabay Not finding the marketing talent you need online? We can help. Despite rising competition, LinkedIn remains professionals’ go-to social network for career development, relationship development, and job hunting. Companies who use it properly not only promote their brand and win potential customers; they also leverage it as a valuable goldmine for job candidates of all kinds. The…

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Are You Going Green?

Green marketing is a developing arena in the marketing department. It refers to the procedure wheree products and services are sold on the basis of their environmental advantages. In such a case, products can be of two types. They can either be produced in an environmentally friendly manner or they can be packaged in an environmentally way. Green marketing is…

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