The Importance of Local Search Marketing

Everything in digital marketing seems to change rapidly with technology and marketing platforms continually evolving, providing businesses with some awesome marketing options.  One thing however hasn’t changed; the importance of search engine rankings. For small businesses operating in a specific geographic area, local search in particular is critical. Check out some of the following statistics from Google: Eighty percent of…

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How to Develop an Effective Social Media Marketing Strategy

Social media marketing certainly does great wonders to most businesses who utilize this. Through this, business goals were easily achieved in accordance with the company's vision and mission. Although there are lots of marketing strategies available, social media marketing is currently considered to be the most effective business tool towards the attainment of the company's target performance. Its emergence has…

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